12:30pm (EST) The market got off to a good start this morning but has been weaker after the Consumer Confidence numbers were released. The Conference Board said the consumer confidence index fell to 53.1 in September, down from 54.5 in August and much lower than the magical 57 number that Wall Street had been predicting. Most people are still worried about their jobs and seem to be cautious about spending. Consumer confidence has been a key focus for the bulls in recent months, and this is something to watch. Most economists believe a “true turnaround” in the economy can’t occur until people start spending money and employers create more jobs. Makes sense, huh? Friday’s unemployment report will be a biggie and could give us a clear indication on where the market is headed going into earnings season. Currently, the Dow is down 30 points to 9,759 while the S&P 500 is off by 2 to 1,060. The Nasdaq is lower by 11 points to 2,120. Nike (NKE, $59.50, up $0.50) will report earnings after the bell today and there is heavy volume in the option pits. The company is expected to report earnings of $0.97 a share, or 6 cents below what the company earned during the first quarter of last year. The market is pricing in an 8%-10% move in the stock and it looks like the options are confirming that notion. If so, that will place the stock at $54 or $66. A Nike October 60 straddle option trade is currently priced at $5.50 which is a good indication of how much the market is expecting the stock to move. I think there is an great way to play this action while at the same time being safe. Current subscribers, check the Members Area for the trade. Rick@MomentumOptionsTrading.com 1:05pm (EST) UPDATE! Imax (IMAX, $9.40, up $0.60) is up nearly 7% today. The stock has been building a good base in the $8-$$9 range has traded $10 this month. We currently have an Imax trade on that should rebound strong today. ]]>